Cybersonics Sound Contracted to Deploy BPL Solution Technology Within Canadian Shopping Mall.

Sep 06, 2007 15:03 ET
Cybersonics Sound Contracted to Deploy BPL Solution Technology Within Canadian Shopping Mall. Recurring Revenues Anticipated to Expand to Various Malls in an Estimated $132 M Potential Market

TORONTO, ONTARIO--(Marketwire - Sept. 6, 2007) - Trimax Corporation (OTCBB:TMXO) and subsidiaries PLC Networks Inc. and Cybersonics Sound Technologies Inc. announced today that it has been contracted to deploy its Broadband over PowerLine (BPL) communication solutions within a Canadian Shopping Mall (Hopedale Mall). The contract shall deliver to Cybersonics a recurring revenue base which the Company believes will serve as a foundation for securing several more clients within the 44,000 potential malls in North America.

Hopedale Mall has similar problems to many malls with providing safe, reliable and robust broadband connectivity for its specialty leasing, especially in common areas. Both permanent and temporary tenants now have luxury merchandising units and interactive kiosks that require secure communications networks to process credit card payments, run digital signage, query inventory and product information and run computers, printers and fax machines. Security breaches by hackers in wireless networks have cost retailers millions and dropping or pulling telephone and internet cable was prohibitively expensive.

"By introducing Broadband over PowerLines as an internal distribution platform for IP solutions, we have created an evolutionary breakthrough in our ability to quickly and inexpensively install a permanent communication network. With the upcoming holiday season, this is particularly advantageous to temporary tenants in the common areas." said Jim Addario, founder and CEO of Cybersonics. "BPL connectivity allows our Shopping Centre and Large Retail clients the ease, flexibility and option of installing IP applications in virtually any location that has an electrical circuit, eliminating the expense and disruption of running cable drops. BPL achieves significant efficiencies and is positioned to allow them to deliver rapid, low-cost, fully integrated marketing and communication networks." Addario added.

Temporary tenants have become integral part of the shopping center industry since their introduction in the 1970's. Once considered a challenge, carts, kiosks and other temporary tenants today can add as much as 15 percent to a shopping center owner's bottom line. Specialty leasing has grown into a $12 billion business today from $3 billion a decade ago, according to the trade journal Specialty Retail Report.

Derek Pepler, President and CEO of Trimax, stated, "We are very excited about how quickly Trimax / PLC Networks and Cybersonics have been able to jointly leverage each other's expertise, technology, resources and relationships We now offer our clients one-stop shopping for plug-and-play networked digital signage, media content management, internet connectivity, point-of-sale systems, VoIP telephones, surveillance cameras, kiosks, wireless access points, alarm systems, energy monitoring and meter reading systems that are customized across a number of industries."